Digital PR

Digital PR & Publisher Outreach for Adult Businesses

Coverage you can point to. Links you could never buy.

A single mention in a respected publication can do more for your rankings, your reputation and your AI visibility than hundreds of paid links. Editors link to sources they trust, search engines notice, and AI assistants learn which brands are worth naming.

Adult businesses rarely get this coverage, because most PR agencies will not pitch them and most press releases are not news. We work the other way round: we find the genuine stories in your business, your data, your launches and your expertise, then pitch them to the people who will want them.

That means the adult trade press for industry credibility, and mainstream, business, technology and wellness publications where your story has a broader angle.

What's included

Story development

We find the angles editors want: original data, expert commentary, industry trends, launches and campaigns that have a reason to be covered.

Trade-press outreach

Pitches to adult-industry publications and newsletters where buyers, partners and investors read about the market.

Mainstream angles

Wellness, business, technology and culture stories that let mainstream publications cover you without awkwardness.

Expert commentary

Positioning you as a quotable source for journalists covering regulation, age verification, platforms and the creator economy.

Data-led campaigns

Surveys and original research that journalists can cite, built honestly and published with the method.

Coverage reporting

Every piece of coverage, the links earned and where they point, reported as it lands.

The adult-industry problem

Mainstream editors are cautious about adult brands
Trade press needs a real news angle, not a press release
Coverage has to be earned, so timelines vary

What you receive

Story and angle development
Targeted outreach
Coverage report

Industry applications

Frequently asked questions

Can you guarantee coverage?

No one honestly can. Coverage is earned, and editors decide. We improve the odds with real stories, the right targets and well-timed pitches, and we report on every pitch and response.

Will my brand be named in mainstream press?

Only where you want it to be. Some clients prefer coverage of their founder or their data rather than their brand, and we plan around that.

How is this different from link building?

Link building places links. Digital PR earns attention, and links follow as a by-product. It is slower and less predictable, but the links and credibility are far stronger.

Do you write press releases?

When there is genuine news, yes. Most of the time a targeted pitch to the right journalist works better than a release sent to everyone.